Vipul Sharma
000

AI automation · Product delivery · Growth

I build the systems behind better work.

Making complex work feel simple.

AI workflows, products and automation for marketing and operations teams.
Toronto · Canadian permanent resident

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15+ hours

Saved every week

Manual work saved across AI/automation workflows at Shelizaan.

60% faster

Content production

AI-assisted workflows at Shelizaan and Just Kiddin'.

80% growth

Website traffic in six months

Content architecture and targeted paid campaigns at Shelizaan.

Business experience shapes what I build.
Vipul Sharma Vipul Sharma · AI Product Builder
What I actually do

The business.
The workflow.
The build.

I started in SEO, paid campaigns and client work in Ahmedabad. At Shelizaan in Toronto, I lead digital marketing across B2B and B2C brands and build AI workflows for analysis, content and commerce operations.

Alongside that role, I provided fractional consulting at Just Kiddin', leading its online booking implementation and developing marketing, analytics and customer follow-up workflows.

I bring together business requirements, product decisions, vendor coordination and hands-on implementation, taking the work through testing and everyday use.

AI automationProduct deliveryMarketing & growth
Experience

Years inside the
business problem.

Shelizaan Inc.AI Systems & Digital Marketing Manager

B2B/B2C digital strategy, AI workflows and Canadian launches. Saved 15+ hours weekly; content production 60% faster; first-year product-line sales 25% above target.

Aug 2022 - Present
Just Kiddin'AI Automation & Digital Marketing Consultant

Fractional consulting alongside Shelizaan. Led online booking implementation. Organic traffic +50% and engagement +40% in the first year; content production 60% faster.

Jan 2024 - Feb 2026
ZURU Tech India / ZURU EdgeProject Associate

Worked across both sister companies. Coordinated Edge's influencer outreach, approvals, launch schedules and performance reporting.

Mar 2021 - Oct 2021
Advertoons MediaDigital Marketing Specialist

Client SEO, paid search, social campaigns, performance reviews and WordPress websites.

Sep 2020 - Feb 2021
Hungrito / Netsavvies Media Co.Community Lead / Community & Event Marketing Lead

Led 3 Food Fest editions; one drew 50,000 attendees on a $150K USD budget. Doubled return on marketing spend within 12 months.

Jan 2019 - Aug 2020
Selected work

Practical systems.
Real business context.

01 Commerce · Operations

Commerce
Ops

Proves: I can design operational systems where compliance, workflow safety, and quality all matter.

Commerce Ops · Launch Pipeline myshop.com
Content
Compliance
Approval
Inventory
Publish
Live
Linen Cargo Pants LCP-002
₹2,199
Review
Summer Essential Tee SET-001
₹1,299
Blocked
Classic White Sneakers CWS-003
₹3,499
No restricted keywords detected
Image aspect ratio: valid
Pricing within merchant policy range
2 / 5 stages complete 1 approval pending

A control plane for messy commerce workflows.

Built around approvals, compliance-aware drafting, catalog structure, and operational safety. Designed to run real workflows without acting like chaos is a feature.

  • Combines store operations, catalog flows, inventory logic, and regulated content handling
  • Separates read-only actions from approval-gated execution
  • Proves I can design safe operational systems, not just automations
02AI product · Health information

Ovyn

A clearer path from report to understanding.

OVYN · REPORT REVIEWPrototype
01

Upload a report

Extract the information.

02

Review the values

Confirm or correct.

03

Understand the context

Source-linked explanations.

Report → Review → Explanation → Questions for your clinician

A clearer path from report to understanding.

A health-information prototype that extracts information from medical reports, lets people review and correct the values, and provides source-linked explanations and questions for their clinician.

  • Report extraction and user review; English/Hindi support
  • Built prototype; real-user and clinical validation have not been completed
03Research · Evaluation · Paper simulation

AriaLab

Better questions. Reproducible research.

ARIALAB · RESEARCH WORKBENCHPaper simulation
DATA COVERAGECheck the inputs
EXECUTION ASSUMPTIONSModel timing & costs
RUN EVIDENCERecord & reproduce
NEXT STEPEvaluate for paper simulation

Better questions. Reproducible research.

A Python workbench for evaluating trading-strategy ideas with data-coverage checks, execution-timing assumptions, cost modeling and reproducible run records.

  • Strategy evaluation and paper simulation
  • Data quality, repeatable experiments and research evidence
More to explore

Research, products
and experiments.

04 Finance · AI Systems

Aria

Proves: I can architect and operationalize complex decision systems under real-world constraints.

ARIA INTELLIGENCE DASHBOARD LIVE
MACRO SCORE +0.08
VIX 16.54
FII FLOW −₹31.1K Cr
CASH 25%
ACE
STRONG BUY +6.67%
GRSE
STRONG BUY +9.41%
BLS
BUY +8.00%
ANANTRAJ
STRONG BUY +9.94%
Auto ▲ OW Banking ▲ OW IT → N FMCG → N

Equity research, portfolio logic and paper simulation.

An AI-assisted research workflow combining specialist analysis, portfolio logic, monitoring and paper simulation.

  • Multi-agent architecture across regime detection, screening, governance, portfolio logic, and reporting
  • Designed for explainability, monitoring, and operational feedback loops
  • Proves I can run a complex decision platform, not just build a bot
05 Finance · Options

Aria_O

Proves: I know how to isolate complexity, risk, and infrastructure before chasing output.

ARIA_O · OPTIONS TRADING
BEAR CONTRACTING VOL PREMIUM SELLER
NET Δ 224.8
/ 500 cap
NET Θ/DAY ₹697
/ ₹2000 target
MARGIN UTIL 95.2%
of capital
OPEN POSITIONS · 7 active ₹5,195 net P&L
SIEMENS PDS 22d +₹11,113
SBILIFE IC 22d +₹638
HDFCLIFE IC 22d −₹1,375
+4 more · · ·

A standalone options architecture with its own rules.

An options-focused system for strategy research, backtesting, risk rules and simulated execution.

  • Options strategy research, backtesting and paper-trading workflows
  • Starts with data maturity first, before pretending strategy claims come cheap
  • Proves architecture discipline under ambiguity
06 Finance · Product

PortfolioIQ

Proves: I can turn financial complexity into an investor-facing product with real utility.

Guest Mode
Total Value ₹21,77,365
Day's P&L +₹17,419 +0.81%
Total P&L +₹3,65,445 +20.17%
Invested ₹18,11,920
PORTFOLIO VALUE · 1M
RELIANCE NSE 200 shares +20.10%
BTC CRYPTO 0.05 BTC +89.78%
HDFCBANK NSE 150 shares +5.77%

For people who think they're diversified.

Portfolio analysis focused on concentration, fund overlap and holdings-related risk.

  • Portfolio concentration, fund overlap and holdings risk
  • An investor-facing product perspective
  • Shows product thinking layered on top of financial systems depth
07 Career · AI Workflows

Career
Ops

Proves: I can build AI-native systems around messy human workflows and make them useful.

career-ops · openclaw agent
career-ops analyze --jd "forward-deployed-engineer" --resume cv.pdf
scanning 847 JD patterns...
building skill gap map...
FIT SCORE91 / 100
SKILLS MATCHEDPython · LLMs · System Design
GAP SIGNALKubernetes · 67% of FDE JDs
highlight Aria as production AI system in resume
3 warm contacts identified, drafting outreach
resume variant saved → fde_v3.pdf
12 roles queued · 3 urgent 89% avg confidence

A selective job-search system with standards.

An agentic workflow for evaluating roles, tailoring resumes, generating materials, and managing pipeline state. Less spray-and-pray, more signal and structure.

  • Merges selective role evaluation with resume and document production pipelines
  • Wraps messy human workflow inside quality gates, artifacts, and repeatable steps
  • Proves I can productize AI around real-world personal workflows
08 Experimental · Markets

Dex

Proves: I can formalize intuition into repeatable systems without flattening the judgment behind it.

dex · openclaw agent
dex scan --source polymarket --filter high-confidence --min-edge 0.08
reviewing 14 candidates from feed...
PASSED FILTERS3
FAILED (noise)8 · edge below threshold
SKIPPED3 · no price anchor
3 bets queued for paper trading
OPEN POSITIONS2 active · tracking
LAST OUTCOME+₹845 · 73% win rate (YTD)
filter discipline: on built around restraint, not volume

A rules-based workflow for noisy markets.

Turns loosely structured prediction-market inputs into filtered, trackable, paper-traded decisions. Built around discipline, not dopamine.

  • Formalizes noisy human judgment into repeatable rules and tracked outcomes
  • Prioritizes filtering, restraint, and consistency over volume
  • Proves I can structure intuition into a system without flattening it
A small army

Not every useful system
needs the spotlight.

Some builds keep everything else alive: reminders, summaries, health checks, routing, rhythm, and the quiet infrastructure that makes bigger workflows reliable.

Nexa + Zizi

Support infrastructure for reminders, summaries, monitoring, and system health. The glue that keeps everything running.

FinX

A personal finance product extending the finance lane, direct utility angle, different audience than Aria.

Keel

A ledger for retail locations of Shelizaan brands.

Things in motion

Building now. Still pretending
"done" is a real thing.

In Progress

Ovyn

A built report-to-explanation prototype. Explore the selected project above for the workflow and current status.

In Progress

Alex

A conversational AI companion project in progress, designed around a warm, calm interaction style.

Research / paper simulation

ARIA Crypto

An implemented crypto research and paper-simulation system combining market analysis, risk rules and monitoring.

How I work

Structured.
But not tame.

01

Turn chaos into systems

Unclear problems are my preferred starting point. Especially the kind that need architecture, patience, and a refusal to leave them half-formed.

02

Design for real life

I care about things surviving the messy parts: edge cases, workflow boundaries, approvals, monitoring, all the parts a screenshot ignores.

03

Learn what the problem requires

I don't mind crossing domains if the work demands it. Product, operations, AI, systems design: if it helps the thing become real, I'm in.

"I usually work backwards from outcomes. If something needs to launch, scale, route, recover, or stop breaking, I start there and figure out what structure it needs."
A bit more human

I tend to disappear
into things I care about.

I've worked overnight to get launches across the line. If the work has my heart in it, I stop checking the clock. A lot of what I build starts with curiosity, becomes structure, and eventually turns into something I want to keep alive.

I like systems with boundaries, products with a pulse, and ideas that are just difficult enough to be worth staying up for.

The full picture

One career.
A broader view.

AI automation, product delivery & growth

A general resume bringing together business outcomes, workflow development, implementation and selected projects.

PDF · 2 pages

Download resume
Education

Post Graduate Diploma in Project Management
Conestoga College · 2022

B.Tech, Electronics & Communication Engineering
Gujarat Technological University · 2020

Professional development

PMP preparation
Target November 2026

Contact

Let's talk about
what you're building.

Let's talk.

AI automation, product management, project delivery and marketing/growth roles.
Toronto-based · Open to remote, hybrid or on-site · Willing to relocate

Email ↗ GitHub ↗ LinkedIn ↗ X ↗